a painful feeling of humiliation or distress caused by the consciousness of wrong or foolish behaviour

she was hot with shame

he felt a pang of shame at telling Alice a lie

a regrettable or unfortunate situation or action

what a shame Ellie won't be here

it is a shame that they are not better known

make (someone) feel ashamed

I tried to shame him into giving some away

legal action must be taken and companies named and shamed