a thing designed to catch people's attention
companies are looking for a sales hook
a curved stroke in handwriting
a curved promontory or sand spit
attract and hold the attention of; captivate
I was hooked by John's radical zeal
hit (the ball) round to the on side with a horizontal or slightly upward swing of the bat at shoulder height; hit a ball delivered by (the bowler) with such a stroke
secure (the ball) and pass it backwards with the foot in the scrum